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Upgrade your washrooms with Signature Scent by Initial

Elevate experiences in your washrooms to make the right impression with advanced fragrance technology.

One of the first things people notice in a washroom is how it smells – scent can impact a washroom user’s emotional responses, what they remember from that environment and even impressions they form about the overall business they’re in at the time. A fresh, pleasant-smelling washroom can help reassure customers or employees that facilities are clean and hygienic and make their experiences more enjoyable.

When 77% of consumers perceive a business more or less favourably depending on the state of their washrooms*, scent can play an essential role in ensuring that your business makes the right impression.

That’s where Signature Scent can help make a difference.

*Initial, Air Care Report, 2017

 

Unleash the power of scent with innovative fragrance technology

Signature Scent by Initial is an innovative scenting device ideal for medium to large washrooms. The device disperses an ultra-fine fragrance mist using patented vibrating mesh technology. Compared with standard aerosol technology, this mist remains in the air for a long time and is designed to reduce malodour.

  • Advanced performance – ideal for medium to large washrooms up to 510 cubic metres*
  • Premium fragrances – offering a suite of three enchanting scents with different intensity levels, allowing businesses to create their preferred washroom experience
  • More sustainable scenting – our scent refills offer aerosol and propellant-free fragrancing, meaning they are more environmentally friendly compared with standard aerosols
  • Customisable and versatile – Signature Scent offers fully customisable programming, including boost technology for periods of high traffic and tailored fragrance diffusion over 30, 45, 60 or 90 days, meaning it can meet diverse customer needs and align with operational hours

*Based on Rentokil Initial field trials carried out in seven markets.

Premium fragrances for everyday use

Choose the perfect fragrance to showcase the best of your washrooms and your business with Signature Scent.

Garden Mist

Appealing aromas of tea, herbs and flower petals to refresh and rejuvenate

Sandalwood Spice

An indulgent combination of wood scents and citrus to create a warm and inviting environment

Citrus Fusion

An exhilarating blend of fruits, vanilla and citruses to excite and energise

Scenting that’s kind to your visitors and the planet

For businesses considering different ways to reduce their environmental impact without compromising their reputation and image, Signature Scent can help meet your goals.

Environmental benefits include:

  • All scent refills offer aerosol and propellant-free fragrancing
  • Scent refills that are more environmentally friendly to recycle
  • The ability to pause fragrancing when not required
 

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The Science Behind Signature Scent and Customer Emotions

Scent has a profound impact on human emotions and behavior, making it a powerful tool in marketing and workplace environments. Signature Scent by Initial Hygiene offers an advanced, sustainable fragrance solution that enhances brand experience, hygiene perception, and employee well-being.

Initial operates in over 60 countries globally, providing commercial hygiene services tailored to the specific needs of businesses. Find out more about the products, services and pricing.

With over 38,000 employees worldwide, Initial helps businesses manage hygiene risks, create safer environments, and promote healthier workplaces to protect the reputation of the brand, staff, and end-users.