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We are the Experts in Hygiene Services

We are the global leader in high quality products & services that help you to maintain hygiene standards in all commercial sectors from retail and hospitality to offices and manufacturing, creating safer and healthier environments for employees, guests and customers. 

Our services are driven by technological innovations to provide our clients with better service visibility and improve their overall customer experience. With our 50 years of experience, global support, and tailored solutions all combined, your business needs are guaranteed to be met.

Keep your environment hygienic. Our hand sanitiser dispensers come with skin friendly yet powerful sanitiser that kills 99.9% of germs.

Ensure your female washroom visitors are provided with a discreet and hygienic way of disposing feminine hygiene waste.

Air Fresheners provide a fresh and welcoming sensory experience.

Washroom products & services

We offer the most comprehensive range of solutions in the washroom services industry. Meaning we can assist any commercial sector to meet their desired hygiene standards. Award-winning and boasting a sleek and contemporary design, our range spans sanitary units, hand-drying solutions, soap dispensers, and various air care units.

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Use our Premium scenting solutions to make a real difference to your brand. See how we can help you trigger positive memories, emotions and loyalty.

Keep your floors clean and hygienic when welcoming staff and customers.

Our sharps disposal service ensures your commercial business maintains a clean and safe environment without hassle and will help you prevent any unnecessary injuries. 

About Initial

Find out more about our commitment to enhancing your hygiene and reputation.